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Increase Online Banking Usage
Participating with Intuit is one of the fastest, easiest ways to grow your online channel and achieve your marketing objectives.
Millions of individuals and small business owners have come to depend on Intuit's programs and tools for managing their financial lives.
Now you can connect with these users and offer additional products and services from your institution at times when they are most focused on their financial lives.
Learn more about the compelling demographics of Quicken and QuickBooks users and how you can promote online services within Intuit products to retain your most valuable customers.
Sample promotion email to Quicken Customers
Web Connect
Direct Connect
Sample promotion email to QuickBooks Customers
Web Connect
Direct Connect
Getting Started Guides
Help customers use online banking in Quicken/QuickBooks. Review the getting started guides.
Online Banking Features & Benefits (for end users)
Intuit's extensive consumer research has shown that the online banking benefits which resonate most effectively with users are messages of ease, convenience, and control. Specifically, the messages of "save time" and "save money" have proven effective in marketing the online banking products. The following list expands on those benefits:

Online Banking's primary features and benefits:

Easy to use

looks like your paper checkbook so you'll feel comfortable right away (core feature).
balance your account more easily.

Convenient
download up-to-date information on balances and transactions for checking, savings, money market, line of credit, investment, and credit card accounts.
do your banking tasks day or night, from home or office.
transfer funds between accounts at XYZ Bank.
schedule bill payments up to a year in advance.
pay bills from within Quicken or QuickBooks, where expenses are tracked.
automatically match downloaded transactions with those already in your register.

Saves time
no more writing checks, addressing envelopes, licking stamps.
no more trips to the bank.
no data entry -- paying bills and recording checks happen simultaneously.

Other
Save money - avoid overdrafts, maximize interest, no more stamps, no more late fees.
Puts you in control - reports and graphs show you where your money goes. Update your account balances to analyze current trends. (core feature).
no data entry -- paying bills and recording checks happen simultaneously.

Additional features
Attach voucher information so vendors know how to apply the payment (QuickBooks only).
Send e-mail to XYZ Bank.
Set up automatic recurring payments.
Pay anyone in the U.S. -- a person or a business.
Download credit card transactions with automatic categorization.
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